SemrushAll-in-one SEO and marketing platform covering keyword research, competitor analysis, content and social media.
Overall score
How it is scored71 /100
Fair
- Pricing
- Freemium · from $139/mo
- Members
- No reviews yet
- Maker
- —
- Website
- semrush.com
- 64Fair
Ease of use
- —Not rated
Output quality
- 61Fair
Value
- —Not rated
Privacy
- 82Strong
Features
- 84Strong
Integrations
- 63Fair
Platforms
- —Not rated
Momentum
At a glance
- StrengthCovers nearly every organic and paid channel research need in one tool
- StrengthCompetitive intelligence shows exact keywords and ads competitors use
- WatchExpensive for small teams who only need one or two features
- WatchSteeper learning curve than single-purpose SEO tools
Every facetof Semrush.
Eight facets, one tool. Turn it around and see where it cracks.
84 /100
Integrations
Documented integrations, and whether there is an API.
About
Semrush provides keyword research, site auditing, backlink analysis, rank tracking and competitive intelligence in one platform. An AI writing assistant helps draft and optimise content against target keywords, and a social media toolkit schedules and analyses posts across networks. The platform covers the full digital marketing workflow from discovery through to reporting. It is built for marketing teams and agencies that need broad coverage across SEO, content and paid channels rather than a single focused tool.
Features
- Keyword research with volume and difficulty data
- Site health audit
- Backlink database and gap analysis
- AI writing assistant with SEO recommendations
- Social media scheduling and analytics
- Advertising research and competitor ad copy
Best for
- Marketing teams that need keyword, backlink and site audit tools together
- Agencies managing multiple client domains
- Teams running both organic and paid search
More tools for seo
All seo tools →SEO content editor that scores drafts against top-ranking pages and guides writers to cover the right topics.
SEO content workflow tool that researches the top-ranking pages and helps writers produce briefs and drafts in one place.
AI writing platform for marketing teams that drafts brand-consistent copy at scale.
Reviews
No reviews yet. Used Semrush for real work? Say what it was good at and where it let you down — published reviews earn points you can spend on the mini tools.
FAQ
- What is Semrush?
- Semrush provides keyword research, site auditing, backlink analysis, rank tracking and competitive intelligence in one platform. An AI writing assistant helps draft and optimise content against target keywords, and a social media toolkit schedules and analyses posts across networks. The platform covers the full digital marketing workflow from discovery through to reporting. It is built for marketing teams and agencies that need broad coverage across SEO, content and paid channels rather than a single focused tool.
- Is Semrush free?
- Semrush has a free plan, with paid plans for more usage and features.
- What can I use Semrush for?
- Semrush is listed for seo, social media.
How it is scored
Every facet comes from what this listing records, by the same rule for every tool. A facet the listing has nothing to go on is shown as not rated, and the overall score needs at least 4 rated facets.
Ease of use
From the skill level the tool is built for.
Output quality
Average member rating, once three or more reviews are in.
Value
Free plan, trial and the cheapest paid plan's price.
Privacy
Self-hosting, on-device processing and stated data use.
Features
How many distinct capabilities the listing records.
Integrations
Documented integrations, and whether there is an API.
Platforms
Web, desktop, mobile, browser extension, API.
Momentum
Editorial popularity plus member upvotes.