Pictory
Turns scripts, articles, URLs, slides, or audio into finished videos for marketers, trainers, and creators.
✓ Verified against pictory.ai · Nov 4, 2026Free trial · from $25/moWeb · API
What it does
Pictory is an AI tool for making videos with AI avatars, dubbing videos into other languages and turning long videos into short clips. Paid plans start at $25 per month, with a free trial.
Pictory is a web app that converts written or recorded material into video. You hand it a script, an article, a web address, a PowerPoint deck, a folder of images, or an audio file, and its AI video agent writes a script, lays out scenes, chooses visuals and a voice, and builds a preview. From there you fix the story, request changes in chat, or open the scene editor, then generate and download the file. It suits marketing teams, training and L&D groups, educators, and individual creators who need video without cameras or timeline editing. The editor handles captions synced to the audio and exportable as .srt or .vtt, ElevenLabs AI voices, translation of captions and voiceover, stock and custom avatars that read your script, brand kits, and horizontal, vertical, or square output. AI Studio generates images and video clips inside the editor, including clips with sound, and you can upload your own footage to replace what the agent picked. A 14-day free trial provides 300 credits, roughly 10 minutes of video, with no credit card required, and trial videos carry Pictory branding. Paid plans start at $25 per month billed annually on Starter, which covers one user, one brand kit, and up to 360 minutes of video a year. Professional is $35 and adds voice clones, cloned avatars, custom brand fonts, and five brand kits. Teams is $119 and adds three or more users, shared brand assets, ten brand kits, and onboarding; Enterprise pricing is quoted. Zapier, Make, and an API support automated production.
- AI video agent that drafts script and scenes
- Text, URL, PowerPoint, and audio to video
- AI Studio image and clip generation inside the editor
- ElevenLabs voices with translation
- Synced captions with .srt and .vtt export
- Stock and custom AI avatars
- Brand kits and multiple aspect ratios
- Zapier, Make, and API access
Verified facts
Each row links to the page we checked it on.| API | Yes | pictory.ai | ✓ Nov 4, 2026 |
|---|---|---|---|
| Free trial | Yes, 14 days free | pictory.ai | ✓ Nov 4, 2026 |
| Paid plans from | $25 per month, billed annually | pictory.ai | ✓ Nov 4, 2026 |
| Platforms | Web dashboard | pictory.ai | ✓ Nov 4, 2026 |
What you can do with it
Good at
- 14-day free trial with 300 credits, no card required
- Accepts scripts, articles, URLs, decks, images, and audio
- Captions, translation, and platform aspect ratios are built into the editor
- No-code automation through Zapier and Make plus a documented API
Watch out for
- The advertised per-month prices depend on annual billing
- Image, video, avatar, and voice generation draw on one shared credit pool
Common questions
- What is Pictory used for?
- Pictory is used for making videos with AI avatars, dubbing videos into other languages, turning long videos into short clips, adding subtitles to videos and editing videos with AI. On AIToolMaps it ranks #6 of 8 for making videos with AI avatars.
- Is Pictory free?
- No. Paid plans start at $25 per month, with a free trial.
- What platforms does Pictory run on?
- Pictory runs on Web and API.
- Does Pictory have an API?
- Yes. Pictory offers an API, so developers can use it from their own code.
- What are the best alternatives to Pictory?
- The closest alternatives are VEED, HeyGen and Descript, which do most of the same jobs. VEED is the closest one with a free plan.
Reviews
No reviews yetListing history
- Nov 4, 2026Checked against pictory.ai
- Oct 4, 2026Listed