What is the best AI tool for improving seo?

On AIToolMaps, Surfer ranks first for improving seo, followed by Durable and Frase. The ranking weighs how central the job is to each tool, how complete and checked its listing is, and what members upvote, save and review.

Is there a free AI tool for improving seo?

Yes. 5 of the 9 tools listed for improving seo have a free plan or are free to use, including Durable, Semrush and HubSpot.

Which AI tools for improving seo have an API?

7 of them offer an API for developers, including Surfer, Frase and Semrush.

Can I do improving seo on my phone?

Yes. 1 of the tools have an iPhone or Android app, including HubSpot.

Task · Marketing & SEO

Best AI tools for improving seo

Ranked by how central this job is to each tool, how complete and checked its listing is, and what members upvote, save and review.

Tools: 9
Free options: 5
Updated: Nov 4

Sort

1
SurferVerified Nov 4, 2026
SEO and AI search visibility platform for teams that want their content cited in Google and in AI answers.
Paid · from $49/moAPI
Visit
2
DurableVerified Nov 4, 2026
AI business builder for small businesses to create a website, sell products or services, and manage leads.
Free tier · from $25/moWeb
Visit
3
FraseVerified Nov 4, 2026
Content platform that helps marketing teams rank on Google and get cited by AI assistants.
Free trial · from $39/moWeb, API
Visit
4
Semrush
All-in-one SEO and marketing platform covering keyword research, competitor analysis, content and social media.
Free trial · from $139/moWeb, Browser extension
Visit
5
JasperVerified Nov 4, 2026
An AI marketing platform for teams that need on-brand content and repeatable campaign workflows.
Free trial · from $59/moWeb, API, Browser extension
Visit
6
HubSpotVerified Nov 4, 2026
A connected CRM and marketing, sales, and service platform for growing businesses.
Free tier · from $7/moWeb, iOS, Android
Visit
7
Originality.aiVerified Nov 4, 2026
Checks text for AI-written content and plagiarism for writers, editors, teachers, and publishers.
Free tier · from $12.95/moWeb, Browser extension
Visit
8
Base44Verified Nov 4, 2026
Build apps, websites and AI agents by describing them in plain language, with no coding required.
Free tier · from $16/moWeb
Visit
9
Hostinger Website BuilderVerified Nov 4, 2026
A drag-and-drop website builder from Hostinger with built-in AI tools for small businesses and creators.
Paid · from $1.99/moWeb
Visit

How to choose

For improving SEO, these tools differ in focus: Surfer and Frase are built around content briefs and on-page guidance while you write, with Surfer scoring drafts against top-ranking pages and integrating with Google Docs and WordPress, and Frase combining SERP research, question extraction and drafting in one workspace. Semrush is a broader platform covering keyword research, site audits, backlinks and rank tracking, plus an AI writing assistant and social tools. Originality.ai is different: it checks AI generation, plagiarism and facts for publishers. Jasper centers on brand voice, product facts and campaign workflows across channels, with GEO tools. Weigh whether you need content editing alone or a full suite, and check platforms such as web, browser extension or API. Also compare availability: Semrush states a free plan and free trial, Frase and Jasper state free trials, while Surfer and Originality.ai state no free plan or trial. Pricing varies and some plans are paid.

Writing marketing copy Building websites Managing social media Writing articles and blog posts Analyzing competitors Building AI agents Checking for plagiarism Designing logos

Common questions

What is the best AI tool for improving seo?: On AIToolMaps, Surfer ranks first for improving seo, followed by Durable and Frase. The ranking weighs how central the job is to each tool, how complete and checked its listing is, and what members upvote, save and review.
Is there a free AI tool for improving seo?: Yes. 5 of the 9 tools listed for improving seo have a free plan or are free to use, including Durable, Semrush and HubSpot.
Which AI tools for improving seo have an API?: 7 of them offer an API for developers, including Surfer, Frase and Semrush.
Can I do improving seo on my phone?: Yes. 1 of the tools have an iPhone or Android app, including HubSpot.